MARKETING SEARCH guru Mike Grehan said at a Netimperative dinner that it was inevitable that Google would turn into a portal.
He suggested that Google had run its course, and the third generation of search would cause changes in the market.
Despite Google's clean interface, all you need to do is to click on the "more" button and it begins to look like a portal anyway, Grehan said.
More at: http://www.theinquirer.net/?article=27271.
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