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November 4, 2011

Google's Location-Based Social Annotations

You've probably noticed that Google annotates search results with social data, especially from Google+ and Google +1. You'll sometimes see that a page was mentioned in a Blogger post or a Twitter message by one of your Google+ friends. For other results, Google lists the Google+ friends that +1'd the pages.

If a page has a lot of +1's, Google occasionally shows the number of +1's bellow the snippet. To make the annotation more relevant, Google now shows the number of +1's from your location. For example, "763 people in New York, NY, USA +1'd" Google's Webmaster Tools page.

I'm not sure that it's useful to know the number of +1's for the top results of a navigational query, but this could be useful when you're trying to find a popular restaurant or an Android game.

{ Thanks, Nick. }

1 comment:

  1. The fact that Google+ posts are showing in search results is actually enough for users to compete for writing high quality posts. I think the future is looking wonderful for Google.