An unofficial blog that watches Google's attempts to move your operating system online since 2005. Not affiliated with Google.

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January 24, 2007

Google Shows Really Big Checkout Buttons

This year Google has a big mission: make Google Checkout successful. They tried a lot of things: making payment processing free for sellers in 2007, giving $10 to anyone who uses the service for the first time, integrating with Froogle and showing small icons next to the ads for products that can be bought using Google Checkout.

Now Google tests something that will definitely attract your attention, in case you were not aware of this Checkout thing: replacing the small icons with big buttons under the Google ads.

Here's an incomplete evolution of the way Google promotes Checkout in the AdWords section:

{ Thank you, Ted P. }

Update (February 13): Google announces that the big badges are here to stay. "We expect the new image to help shoppers more easily identify Google Checkout merchants. We're also putting the shopping cart badge on ads in the Google advertising network."


  1. One of the things that I would find most useful is a way to be able to tell from my searches what vendors are Google Checkout friendly.

  2. And I am a vendor that subscribes to many of Google's products, including analytics, adwords, sitemaps, apps for my domain, base, etc, but the problem with google checkout is that I've got no idea if it is everything that I need. With my store I have a processor and a gateway, and there was a lot of hoops I had to jump through with my applications - tax id numbers, credit apps, etc. I have no idea if the google checkout account I signed up for will replace all of that or not, and I can't gamble with having downtime on something I do $3000/mo+ through.

  3. Oh, I never noticed that, but it's a coll idea! I love the idea of google checkout, but so far haven't registered because it looks as if noone is taking checkout payments, neither commercial sites nor the private people I paypal to send me books or Belgian chocolates.

    I was a very late adapter for paypal (only got an account last year), so I have no clue how long it might take before a new payment system gets widely accepted-anyone here has a bet?