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September 14, 2006

Google Delivers Marketing Tools for QuickBooks

Google and Intuit have announced that the next version of QuickBooks, an accounting software for small businesses developed by Intuit, will include links to many Google services:

* Google Adwords - QuickBooks customers receive $50 AdWords credits so they can advertise their business without any risk of losing money.

* Google Maps - Google lists businesses for free, but many people don't know about that. "The mapping capability allows customers to find a business, see a satellite image of it and get driving directions."

* Google Base - if the business doesn't have a web page, the products can be listed in Google Base.

* Google Desktop - this productivity software helps users "find customer, vendor or financial information anywhere within QuickBooks or on their desktop"

Google wants to improve its local search engine, by listing more businesses. If these businesses want special placements and become Google customers, that's even better (for Google).

New local search front-end
Coupons for local businesses
Corporate package for domains

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