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August 21, 2006

Google's US Market Share Drops One Percent

This is something you don't see every day: Google's market share in search for US has dropped from 44.7% in June to 43.7% in July, according to data from comScore Media Metrix. After 11 months of consecutive gains, Google search drops one percent, and that results in more market share for Yahoo (up from 25.5% to 25.8%), AOL and Ask.com.

Here's a chart that shows Google's US market share in the first half of this year, as measured by the same source.


We'll see next month if this is a trend, and Google's traffic acquisition deals aren't effective, but, most likely, this is just a transitory decrement in popularity.

Update: Nielsen / Netratings says that Google's US market share in July was 49.2%, down from 49.4% in June.

1 comment:

  1. this graphic is bad done. why do you use three dimensions to show a two-dimensional fact? why don't you give us the full twelve month as referred to in the text (11 months of consecutive gains + 1 month of decline)or even more (when was the last decline before this)? why don't you give us line graphs for yahoo, AOL, Ask.com?

    anyway if the graph has as few as this to say (only 7 numbers) present the data in a table. this is a waste of space.

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